SOCIAL CONTENT & marketing collateral FOR @communitycoffee
CUSTOM ILLUSTRATIONS, GRAPHIC WORK, AND MARKETING COLLATERAL
Social Media Campaigns & Content
New packaging launch
Social campaign to announce the re-branding of community coffee’s packaging. The new packaging featured bold new colors so we highlighted the new features one-by-one through Instagram.
As the designer I created these fun graphics to call out the different features of the new packaging.
100 year campaign
Celebrating 100 years as a company, we sourced testimonials from loyal consumers and highlighted them on social media platforms as part of their #100years100reasons campaign.
As the designer I created these custom quote templates that were updated each week with a new testimonial.
Flavor Faceoff
In order to decide the newest coffee flavor for community coffee, we launched a crowd source campaign by asking followers to vote between potential flavors, using emojis as the voting currency,
As the designer I created graphics for each level of the campaign (still and animated), using emojis for each new flavor to create cohesive imagery throughout each stage.
ANIMATED GIFS and custom graphics CREATED WITH IN-HOUSE PHOTOGRAPHY
Marketing Collateral
Holiday Merchandise Design for Community Coffee
Community Coffee produces custom merchandise for every season, and for the holidays wanted to create a holiday tumbler for their consumers.
As the designer, these are renderings of the different design options that were presented to the client. We wanted to create a product that not only catered to the brand but also was timeless to reuse each holiday season.
“inside a cup” infographic
Community Coffee wanted to build an infographic that showcases the quality of their coffee and the brand value of all the coffee that goes into a cup.
As the designer I took different stock photography to create each element of the infographic to create one seamless image.
The final product was used to show investors and consumers the quality and care that goes into each product.
cold brew launch magazine spread
