Package design for Jinx’s new kibble, treat, and dental chews that launched at Walmart both in-store and online.
While keeping the same key elements of their existing packaging, we used bright colors and modern lines to revamp their new product releases. Using iconography and ingredient photography, we were able to create visual cues to highlight benefits for the dog parent to easily catch while shopping in-store.
As the senior designer, I worked collaboratively with the team at Doner LA and Jinx to develop this new look and feel across all three product families*
*3D renderings and product photography produced/created by Jinx.
